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Entrepreneur Profile Analysis Paper
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You are required to complete a short entrepreneur profile analysis paper on the basis of the following guidelines:
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Interview an entrepreneur
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Select any type of entrepreneur (any industry/business/organization)
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Each entrepreneur must be the original founder of the business or the current owner
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Should not be your close relative
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Finalize your interview questions in consultation with your instructor
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Prepare a report (no more than five typed, double-spaced pages)
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Identify the entrepreneur’s several pain points (challenges/problem)
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Focus on one major pain point (problem/challenge) and write a Problem Statement
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Brainstorm several ideas for solution (with your classmates, friends, relatives etc.)
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Using a 7-1 method, explore a wide variety of divergent ideas (write down or sketch your first idea, then write down or sketch 6 more ideas that are entirely different from your first idea. If you come up with more than 7 ideas, it is even better.
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Using a 100 point narrowing method (or 2X2 Narrowing method), select the winning idea as the potential solution. You should share your ideas with at least three people and select the winning idea based on the scores (out of 100) to avoid any kind of preconceived bias.
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The report will use a Design 4 Delight (D4D) Method:
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Various concepts of D4D and “how to do it” will be discussed in the class. For online classes, a handout on D4D will be shared. This handout (PowerPoint slides) is posted in this module and the Week 1 module.

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